Turning Brand Values to Brand Experience

Miazo helps consumers to improve their social branded experiences and offer brands a unique opportunity to be the relevant driver that connects positive emotions. Therefore, brands need to evoke emotion at the right moment: the brand experience. This is the positive feeling when a customer interacts with a brand. By being useful and relevant. This [personal or shared] experience can occur at home, in public, while traveling, in a retail environment, or online. Miazo can help to improve this experience in order to build long-term relationships with your customers by ensuring brand consistency across all touchpoints.

Managing Touchpoints

We believe that the best strategy to reach, inspire and touch customers is to be the driver that connects positive emotions, because they are directly linked to customer decisions and user experiences. In close cooperation with our clients we develop social brand touchpoints that evoke that emotion, at the right time, at the right place.
The most important stage though, is the one where the experience is gained during the first Brand Experience and the resulting dialogue when wanting to use the brand and eventually appreciating and trusting the brand (by living up to the brand promise).

Our Brand Interaction Services

Service Design
Miazo offers service design solutions. Service design is the activity of planning and organizing people, infrastructure, communication and material components of a service in order to improve its quality and the interaction between service provider and customers.

Behaviorlal Design
Behavioral Design starts with understanding the psycholocial, emotional, economical and socialogical needs of consumers and users. We develop design solutions that are easy to use, and make recreational and relational information accessible to and usable by the user.

Interactive Design
Our services range from mobile strategy and integrated campaign conceptualisation, to the creation, interaction design and technical development of applications. We develop integrated solutions that add value to organisations and their brands.